When Julia Reichert decides to put all her eggs in one basket, the world is just coming apart at the seams. In March 2022, a few weeks after the outbreak of the Ukraine war, the management consultant founds her health start-up Onuava. She wants to develop a platform for companies to support employees financially, with information and advice, when it comes to fertility treatment. In German.

Because of the shortage of skilled workers, employers have to find new ways to remain attractive. One company is taking a special approach. In German.

Unfulfilled wishes for children can put a massive strain on employees. Employers who offer so-called fertility benefits clearly show their colours and strengthen their attractiveness as an employer. The entry point can already be very low-threshold and cost-effective, says Dr Julia Reichert, founder of Onuava. In German.

In podcast episode #68 of Klartext HR, Stefan Scheller talks to Dr. Julia Reichert, founder of the platform Onuava, about “Fertility Benefits – the desire for children in employer branding”.

While many employers in the USA and Great Britain already offer so-called fertility benefits, the topic is still largely unknown or taboo in Germany. In German.

How companies can score points with their employees with “fertility benefits”. Dr. Julia Reichert is a guest on the podcast “Happy Working Mom” and talks about how childlessness-not-by-choice and infertility affect those affected and what companies can do to support their employees. In German.